goai GmbH

goai is an Austrian provider of voice AI for customer service, sales and internal processes: deeply integrated with CRM, ERP and shop systems, and operated in the EU cloud or on-premises.

Signature Fix
Integration
Systems and data do not work together

Our Solution

An AI phone assistant is only as good as the systems it’s connected to: without access to customer, order, and transaction data, it can take requests but cannot resolve them. goai connects its voice agents directly to CRM, ERP, inventory management, and e-commerce systems, and integrates with existing telephony infrastructure—whether SIP trunking, cloud telephony, or legacy PBX systems. Each integration is custom-built rather than reduced to a standard interface—from order status in the online store to scheduling appointments in industry-specific software. This avoids creating another silo and instead results in an assistant that works with the same data as the team.

Main Fix
Governance
Control and responsibility are unclear

Our Solution

AI on the phone makes decisions during direct customer interactions—so the requirements for data protection, control, and traceability are correspondingly high. goai offers two operating models for this: operation in EU data centers or a dedicated stack that runs entirely on-premises within the customer’s network, air-gapped without any external connections upon request. Defined response limits, clear rules for escalation to human agents, and fully logged conversations ensure that every decision made by the assistant can be verified. This makes voice AI usable even in environments where data must not leave the premises.

 

Main Fix
Scaling
How do you scale AI? The pilot is running – but there’s no clear path forward.

Our Solution

The pilot works, but the rollout across locations, clients, and processes stalls—and that’s where most voice AI projects fail. goai is designed specifically for this step: Using a white-label model, software providers roll out the same assistant to their entire customer base—in the case of our partner treatsoft, to approximately 5,800 affiliated therapists. New clients start with their own knowledge base but share the same logic, rather than having to rebuild everything from scratch each time; at treatsoft, the assistant automatically resolves 85% of standard inquiries this way. The same platform runs for clients such as Dr. Oetker, GENOL, and ASVÖ Upper Austria in completely different scenarios.

Stand: D2
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